Battery Council International
Powering an Association into the Future
Battery Council International (BCI) has grown to become the leading trade association representing the North American battery industry – manufacturers, recyclers, material suppliers and more. A century is a long time for a brand to stay relevant and maintain its market leadership. Battery Council International (BCI) is accomplishing the feat through the continued marketing and design efforts of Activated Growth with me as lead creative. This client relationship has been sustained for over seven years.
Redesigned Battery Council International Website
MY ROLE
Creative Direction
Branding
Illustration
Web Design
Print Advertising
Email Design
Brochure Design
Fact Sheets
Infographics
Exhibit Graphics
Social Media Graphics
IN COLLABORATION WITH long-time partners and marketing strategists at Activated Growth.
Redesigned website secondary pages


Old BCI logo (left) Redesigned BCI logo (right)
Created many shareable print and digital fact sheets, briefs, infographics and social graphics.
Created the 100 Year icon and event graphics and materials.